The Republicans Have Deliberately Chosen to Campaign on Emotion Rather Than Issues

It’s not that their logical arguments are slightly more emotional than democratic logical arguments; they’re actually purposely avoiding logic altogether. Emotion is simply far more effective on their base than reason.

Here’s a quote to this effect from McCain’s campaign manager:

Ah, and now we see why they’ve been running such an attack-based campaign. The actual strategy is to make people distrust Obama rather than talk about the issues. That’s a good way to go for them, actually; if they campaigned on issues they’d get slaughtered.

Here’s a good juxtaposition of the two approaches as seen through two hypothetical, in-character stump speeches:

Democrats

Republicans

gg.

How to Appeal to a Mouthbreather

To win an election with non-thinkers you essentially have to flash images in front of them to get them riled up. Take the decision away from them and hand it to their biases, fears, and prejudices.

• 9/11

• Twin Towers

• White family hugging a white baby

• McCain saluting the American flag (highlighting his war injury)

• Terror camp

• Bin Laden

• Barrack smiling next to an attractive blonde who is also smiling

• A mushroom cloud

• A weeping mother seeing off a soldier

• McCain in the POW camp

• Palin taking her kids to a hockey game

• McCain and Palin sitting together in church

Then ask them who they want to vote for: Some possibly Muslim guy who’s nothing but a good public speaker (wasn’t Lucifer charismatic too?), or a war hero who loves babies?

This is a win for Republicans.

The only way to counter this is to directly attack the strategy and the liars themselves. If Obama’s campaign continues to try and play the purity game they’re going to lose in November. It’s that simple.:

Links

1 [ Rick Davis Says The Campaign Isn’t About Issues | washingtonpost.com ]