The total market size (TAM) for AI is a combination of two (2) primary components: We're talking hundreds of trillions of dollars.
Don't get distracted.
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EDIT: June 1, 2026
The way I've been thinking about this for the last 18 months or so is this instead:
So in other words, there are trillions of decisions being made every minute on the planet. From individuals, to families, to communities, to cities, to states, to countries, etc. Both personally, and also for all businesses.
Most entities would like to make better decisions. So that's the opportunity.
Another way I frame this is to say that there is always a gap between the current state and ideal state for any entity, both personal and professional.
And the ultimate instantiation of AI is the continuous elimination of that delta.
So ultimately I think it's #2. Something like:
The ultimate opportunity for AI technology is the elimination of delta between Current State and Ideal State for all entities.
That means using AI to continuously:
We could call that Decision Support as in #1, but I think it's more accurate and precise to frame it as the decisions required to move towards Ideal State.