I think the idea was to remove the elements that cause trepidation in those adverse to technology.
Jason
A nice video, and it's one I plan on using.
Notice something cool about what these guys did? You don't see a computer at all in the video. I don't know why, but the print outs, dry erase board, and cut out pictures all made it a lot more appealing. Maybe it's just because it's not the "same old boring screen capture?"